Defence
Our client, a leader in the defence sector, sought to enter the UK defence procurement market. We organised a series of private dinners and roundtables with senior UK government officials, Parliamentarians, and think tank leaders, enabling our client to influence draft policy and advance its business interests.
Facilitated meaningful engagement with over 25 MPs advocating changes to the UK’s defence procurement policies.
Set up meaningful engagement opportunities with Chairs and members of all relevant select committees.
Engagement with senior officials, politicians, and special advisors in formal and informal settings
3 Select Committee Chairs
3+ Senior politicians
5+ Senior civil servants
Satellite Communications
Our client, a global leader in satellite communications, sought to strengthen its institutional positioning following a major acquisition and rising geopolitical scrutiny.
Delivered a multi-country perception audit across Europe, the Americas, and Asia, providing strategic intelligence on how governments, defence institutions, and regulators viewed the business.
Secured engagement with senior officials, defence advisers, and procurement stakeholders to map expectations on sovereignty, resilience, and supplier trust.
Developed a credible positioning strategy, enabling a unified narrative on data handling, local delivery, and interoperability across NATO-aligned markets.
Crafted a messaging framework to support high-level engagement with industry and government leaders, strengthening the client’s commercial position.
25+ Government officials
5+ Ambassadors
5+ MoDs
Vaping
A specialist vaping retailer client had been hit by the single-use vaping ban announced in January 2024.
Working with Overton, we were able to feed in to the legislative process and influence public opinion.
Facilitated meaningful engagement with over 20 MPs advocating its preferred policy outcomes.
Direct press releases shared with over 250 journalists and TV producers resulting in over 50 press appearances for our client and its CEO.
Press appearances with national media outlets resulted in hundreds
of thousands of page views by the general public and policymakers.